FX Suite mailer
The FX Suite is arguably the best looking set of networks on television. So, when Peloton was approached to develop a mailer presenting the suite to local advertisers, we were excited for the challenge of capturing the brand sophistication in a printed, 3D piece.
Our solution brought together the sleek appearance of carbon fiber with stylish Kaenon sunglasses - a different pair to represent the personality of each network: FX - The Fearless One; FXX - The Young One and FXM - The Sophisticated One. To ensure the mailer had function to match form, a two-drawer box included pertinent network information for advertisers and sales materials for reps. After all, there's more to all of this than just looks.